Online Discount Fashion Stores – David Jones Unleashes Big Guns
- Author Maline Morgan
- Published April 29, 2011
- Word count 459
Those looking for bargains on discount fashion stores know that it’s wise to keep up with what’s happening on the high street.
And one place where fans of online discount fashion stores look to for the latest trends and vogues is retailer David Jones.
And David Jones has firmly set its store out for the colder weather with some powerfully coloured frocks and that old favourite, black.
To launch their autumn and winter collections David Jones gave over the top floor of their Sydney store and turned it into a fashion salon with a black glossy runway. It was all mood lighting and pathos as models strutted their stuff up and down the Paris-style fashion show catwalk.
Top David Jones brand ambassador Miranda Jones was, as reported earlier, absent in the US looking after her newly arrived child, so top honours went to Nicole Trunfio, the Aussie supermodel.
The trends were obvious to see and will please all those interested in spotting what will be hot in the online discount fashion stores in a few weeks.
It was all about screaming hot red splashes and yellow sunshine punctuating at the right moments. And, of course, the winter favourite colour black was out in force as well. There was an element of both Hollywood and sex appeal in the collections as the David Jones locker look determined to bring some element of excitement and warmth into the winter months.
The emphasis was on tight leather dresses and skirts, glamorous cocktail dresses and classic animal prints. There was also a bit of fur as well. A classic mix of old favourites and confidence that obviously David Jones will help match the mood of the nation.
And waiting in the wings to add that bit of celebrity dust was the David Jones weapon of mass destruction, Dannii Minogue, who was there partly to ward off the disappointment of not having Kerr, always a crowd pleaser, on hand to woo the folks.
Minogue was there to coincide with the first runway outing for her new Project D fashion line no expense was spared to launch the serious fashion statement for the team at David Jones.
This might go some way to compensate for the retailer’s loss of one of their star labels, sass and bide, to their arch rival Myer is a takeover worth $42.25 million.
But with such a vibrant collection, and some big names to support it, David Jones has certainly laid down a marker for others to beat. A strong colourful collection, with powerful themes, and a new celebrity offering, is bound to get the purses open.
And it certainly bodes well for the people who like to get their gear by way of online discount fashion stores.
Maline Morgan is the author of [http://blog.brandsexclusive.com.au/](http://blog.brandsexclusive.com.au/) and is a frequent contributor to online publications. She creates website content for private online shopping , exclusive online shopping and many more
Article source: https://articlebiz.comRate article
Article comments
There are no posted comments.
Related articles
- From Thinning to Thriving: A Man’s Guide to Beating Baldness with Provillus
- The Science of Hair Regrowth: Why Provillus Is a Breakthrough for Men
- “Breaking the Frame: How Independent Cinema Redefined Hollywood from the Margins.”
- Luxury Meets Practicality: Why Wool Carpet Belongs in Every Style of Home
- How Can Shopify Data Entry Services Save Time and Boost Efficiency for E-Commerce Businesses?
- How to Build a Wardrobe That Reflects Your Love of Art
- Article 1: Regain Confidence Naturally: How Provillus Helps Men Fight Hair Loss
- Embracing Intimate Wellness: How Vaginal Tightening Programs Support Women’s Confidence
- “The Elusive Muse: Greta Garbo and the Art of Disappearing.”
- Boho Luxe: Transform Your Bedroom with Artistic Design
- Melbourne Airport Transfers: Suburb-by-Suburb Insights for Smarter Travel
- What to Expect When Moving to Tennessee
- What Are the Best Lighting Solutions in Caledon for Homes and Businesses by Fehmi Lights?
- “Dream Logic and Cinematic Reality.”
- The Treatment of Hallux Rigidus
- Transform Your Living Room: The Power of Statement Tables
- Restore Feminine Wellness Naturally: Exploring the Benefits of Vaginal Tightening Programs
- Rediscover Confidence and Intimacy: Why Vaginal Tightening Solutions Are in Demand
- The Science of Elasticity: Reclaiming Confidence with a Natural Tightening Program
- Resort-Style Appeal of Mogul Interior’s Carved Doors
- “Glamour, Blood, and the Spotlight: Lana Turner, Johnny Stompanato, and Hollywood’s Most Notorious Scandal.”
- Confidence Restored: How Natural Solutions Can Help You Feel Like Yourself Again
- The Spiritual Significance of Shani Amavasya – August 23, 2025
- Why is foot care so important for those with diabetes?
- What Are the Signs That You Might Need a Stairlift?
- The Hidden Struggle of Vaginal Laxity—and Why V-Tight Gel Is Changing Lives
- “Blood, Dust, and Honor: How “The Wild Bunch” Shattered the Western Myth.”
- Why Guest Rooms Still Deserve Hotel Carpet
- Vinyl vs. Carpet: The Flooring Face-Off for Families
- Natural Confidence: How V-Tight Gel Supports Women’s Intimate Health