The restaurant industry is among the most lucrative businesses in the USA. In the year 2012, the overall revenue from all over the country was over 600 billion dollars! So you can imagine how profitable this business is. But you also need to realize that no business will bear fruits for you if they are not based on a sound plan, in this case a flawless business plan restaurant.

Young graduates just out of college and universities try their luck in this business.

With the business plan writing companies charging a hefty amount for a customized plan, most students start to write a business plan restaurant themselves. If you are also one of them, be sure not to commit these blunders otherwise your plan will bear the look of an unprofessional one and can be out-rightly rejected in the worst case.

Preclude Yourself from Using Informal Vocabulary

A business plan can make or break your prospects of starting a lucrative business. Bu before that you have to make sure the business plan is written in a way that it is acceptable for the top management of an investment firm or the loan officer at a bank. You should shy away using words which are considered informal as your friends might like your plan very much but in the view of an investor it won’t count much because of informal wording and casual style of writing.

Give Appropriate Reasoning

If you are mentioning that based on the plan, your business will make sales of over a million dollars, you should complement it with proper reasoning that exactly how will you reach that goal, what facilities and services will you offer that the customers will come back to our restaurant so that your sales will increase manifold, all within a single year.

Make a Short but Sweet Plan

Don’t try to over stuff your business plan restaurant with irrelevant details, snazzy graphics and charts. In the end all that matters is a concise plan that describes how you are going to be successful in your business and what features you offer to woo your customers. You will get the grant or loan only if your plan conveys the right message in minimum space.

Your Target Market

You should explicitly define the target market in your business plan because you cannot count the whole city in as your customers. Well, everyone wants it to be and that is the ideal situation but reality is it can’t be done. So you should describe the demographics and age group properly in your plan to get the investor’s approval.

This article discusses some mistakes that usually occur in business plans that fresh graduates or young entrepreneurs make while creating their business plan restaurant themselves.