The Truth About How YouTube Pays


  • Author Matthew Dennis
  • Published December 8, 2022
  • Word count 824

You probably know that there’s a lot of mystery surrounding how much money YouTubers actually make. There are so many different numbers out there, but it can be hard to figure out which ones are true. Well, in this article we are going to break down everything you need to know about how YouTube pays its creators. There isn’t just one way that YouTubers make money, because there are a lot of different ways! In this article we will go over things like the partner program, ads, merchandise and more. Let’s get started!

YouTube Partner Program

The first way that YouTubers make money is through the partner program. This is a program that gives YouTubers an option to make money off of their content. This is how most YouTubers make their money, so it’s really important to understand how it works. As a creator, you can apply to become a partner. To do this, you will need to have a certain number of people watching your channel. YouTube bases this number on your country and if your content is advertiser-friendly. This means that YouTube will look at your content to make sure that their advertisers are safe from any offensive content. If you are accepted into the partnership program, you will have access to extra features on YouTube that allows you to make money.

YouTube Ads

Another way that YouTubers make money is with ads. When people watch videos on YouTube, an ad may appear next to the video. This is how YouTubers make money with ads; however, YouTubers don’t get 100% of the ad revenue. YouTube takes a 45% cut out of what creators make from ads. In addition, the amount of money that YouTubers make from ads relies on a few different factors. The first factor is how many people are watching the video. The more people who are watching your video, the more money you will make from the ads that appear next to the video. The other factor is how much advertisers are willing to pay for ads. If advertisers are willing to pay more for ads, then you will make more money from them.


Another way that YouTubers make money is by selling merchandise. You may have seen YouTubers promoting merchandise like t-shirts and sweatshirts. Some YouTubers will also offer other types of merchandise like mugs, hoodies, and more. If you are looking to start making money with this method, it can be a good idea to start a survey and ask your followers if they would be interested in buying merchandise from you. Once you know that people are interested, you can find a company to make your merchandise. The process to do this varies from company to company. You will want to make sure that you find a company that will work with YouTubers. Once you get your merchandise made, you can start selling it on your social media.

How Much Money do YouTubers Actually Make?

You may have heard that YouTubers make a lot of money, but you may not know exactly how much. Like we have said, there are a lot of different ways that YouTubers make money. So, it can be hard to say exactly how much money YouTubers make. YouTubers make money from advertising, subscribers, and sponsors. All of these things add up to create an income for YouTubers. While it is hard to say exactly how much money each YouTuber makes, you can be sure that they make a lot! We have found that the average YouTuber makes around $3,900 a year. This is based on a survey of 1,000 YouTubers. Of course, there are people who make a lot more than $3,900, but this is the average.

Twitch Partners

If you are a gamer, you may have heard of Twitch. Twitch is a live streaming platform that mostly hosts video games. On Twitch, you will find both gamers and streamers. Twitch streamers are people who broadcast themselves playing video games. Twitch streamers can make money in a few different ways. First, Twitch streamers can make money from advertisements. Just like YouTubers, Twitch takes a cut of what the streamers make from these advertisements. Next, Twitch streamers can make money from donations. Twitch viewers can donate money to their favorite streamers. Twitch streamers can also make money from subscriptions. Twitch streamers can make money from all three of these sources of revenue. Depending on how many people are viewing the Twitch stream, Twitch streamers can make a lot of money.

Final Words

YouTubers make a lot of money, especially the top creators. It is hard to say exactly how much money these people make, but it is certainly a lot. You can make money on YouTube in a lot of different ways, but the most common is through the partner program. There are many different ways that YouTubers make money, so there are opportunities for everyone to make money on YouTube.

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