Inbound links are links from pages on external sites linking back to your site. Inbound links, or (Back Links) as they are sometimes called, bring new visitors to your website. The type of links affect their rating if the links are randomly chosen, they are one of the plus signals to the search engines about the importance of your site. Other factors include analysis of your site's content, and its relevant location, etc. It makes sense that inbound links that have related quality content has a positive effect on your Page Ranking And quality links often come naturally to sites with compelling content or offering an original service.

Having links from other websites to yours is a critical part of search engine optimization.

Search engine robots track links between websites thus the more inbound links you show, the more robots will want to visit your site.

Many search engines recognize quality links to your site as showing that your website is of high quality.

Page Rank is Google's system of counting links.

The general rule is that the more inbound links you can get, the better. Getting more links should be a priority when optimizing your site.

So how do you increase quality-based inbound links?

Build different magnetic content on your site.

Start blogging: make videos, do original research, and post interesting stuff on a regular basis. If you have a passion for the topic of your site, there are many great methods and ways to engage users.


Show readers new methods, research news events on your subject, remember to make it pleasurable or deeply knowledgeable.

Expose your expertise, by interviewing personalities in your subject and make sure you highlight what makes them tick.

Post blogs and user reviews related to your topic. Offer your knowledgeable perspective to the community.

Provide a useful product or service. If visitors to your site get value from what you provide, they're more likely to link to you.

List your website in directories.

Contact other websites with similar themes to yours and ask for a reciprocal link.

ebusiness linking opportunities

Use Pages with Umph! to learn about others interested in your site. Expand the web community by figuring out who links to you and how they're linking. You may have new audiences or area’s you didn't realize were interested in your niche. For instance, if you have external links coming from technical schools, they may start to engage with the tec community and begin receiving new feedback and gain by promoting their site and their ideas.

Remember never use mass link-begging; no one likes form letters, and few webmasters of quality sites will respond to such workings.

You can use search engines to find out how many inbound eBusiness links you have. With Google, which only returns a selection of inbound links, simply enter the word link: followed by your URL, to see a list of all websites which contain a link to your site.

Other search engines have the same feature and may provide more comprehensive results. Just visit your favorite search engine and look for Advanced Search Options for more information.

To get the search engines to notice your site you will need at least a few inbound links. You will be at a seriously disadvantaged without any links. Attaining genuine inbound links will give you better your search results.