Importance of Letterheads
Business → Marketing & Advertising
- Author Robert Johnston
- Published April 13, 2010
- Word count 408
As a business owner, your company’s letterhead holds the same value as your logo and business name. It consists of your contact information and serves as a physical representation in business transactions with clients, employees and to all others as well. It can be considered as a legal document since it represents your company. Hence, it is important that it has to have only updated information in it.
It is important that in your print letterhead, it has to reflect the personality of your company and what it does. Your letterhead must look attractive, professional and elegant. Information in a letterhead must be carefully given attention to because it will be used in many if not all business dealings and communications that your company will be doing both internally and externally.
Being a vital stationary product, letterhead printing and production must be monitored and supervised accordingly. One of the reasons why it is given such importance is the credibility it symbolizes or stands for. All internal and external transactions and correspondences like memorandum and announcements will be hereby considered official if printed or produced with a printed letterhead on it.
To have that additional edge from other business owners, choosing the right letterhead for you is crucial. It will help you be more memorable and will give you the right impression of professionalism to your clients just like the business cards that you give them.
One may opt to make their company’s own letterhead. This could be quite cost-effective if everything turns out well. However, the very opposite may just happen if design and execution is poor. It may be time consuming or worst a disaster.
There are plenty of readily available designs of letterheads on the internet. Since letterheads are like your company’s logo and it represents the brand that you are marketing, it is of utmost importance to be consistent in terms of color(s) and the image all throughout the process. Most of the time, letterhead printing is commissioned to professional printing services to save time and money. There are also a lot of online letterhead printing websites that could help cater to such need in producing them. Nevertheless, one must remember to do first a wide search on their offered services and do a lot of queries in price quoting from these establishments in order to be saved from any future disappointments in terms of the product’s quality and delivery.
The author is affiliated with a company that offers
http://www.printplace.com/printing/letterhead-printing.aspx
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