"Do I need to buy a Barcode Package?" This is a common question, so we thought we would provide some simple answers.

Most people asking this question are wanting to obtain a barcode number for a retail product they have created. They are usually being asked by a retailer to put a retail barcode number on to their product, and they’re not sure where to start.

Most independent barcode companies, such as Barcode Limited in New Zealand, offer retail barcode numbers in a variety of forms, including as a barcode package. A barcode package usually contains a unique retail barcode number, a guarantee certificate and barcode images in a variety of formats. Thanks to the wonders of the internet, you can order a barcode package like this online, and it will be emailed to you, usually within a few hours.

The barcode images you receive are the actual barcode picture, consisting of vertical black lines and spaces, with the barcode number written underneath. These barcode images are usually emailed to you in several different formats, such as .eps, .bmp, .pdf, .jpg or .tiff. Of these formats, the most accurate, and hence the best to use, are .eps and .pdf. When printing your barcode, it is important to have the edges of the lines as clean and sharp as possible. Hence, it is advisable to use a very accurate image format, such as .eps which is vector based. However, some graphics packages, which you might be using to produce your packaging artwork incorporating this barcode image, have specific image format requirements or limitations. Hence you will need to choose the format that works best for you, when you are inserting the barcode picture into the artwork for your packaging. If your packaging has already been printed, you can print the barcode picture onto sticky labels instead.

Companies like Barcodes Limited NZ will send the images to you in the standard size of 25mm x 37mm. Officially you can safely reduce them to 80% of this size (ie to 20mm x 30mm) when putting them onto your packaging. If you make them smaller than this, it makes them difficult for barcode scanners to read. If you like large barcodes, you can officially increase them to 200% of the standard size.

If you buy a barcode from a reputed Barcode Reseller, you will receive a unique number that will not expire, and that only you have the legal right to use. You can use your barcode worldwide. It is a one-off purchase & there are no future fees.

"Can I just get a Barcode number without images?" is another common question. Some people do not need barcode images, they only need a unique barcode number. If you are selling on Amazon, a barcode number is all you need. If you purchase your barcode from Barcodes Limited, then yes, you can just purchase the number without any images, saving yourself some unnecessary expense. And, if you buy just a barcode number and then later find out that you need images, it is easy to go back to the barcode company and order images.