Different Types of Envelopes and Their Folds
Business → Marketing & Advertising
- Author Andrew Michaels
- Published June 1, 2010
- Word count 524
You might be wondering why you would want to fold an envelope anyway. If you are not an avid fan of custom envelopes you would be wondering why you should even go to the trouble of thinking about it. There are a lot of fancy and excellent envelopes that you can readily buy from stationery stores and gift shops. To go through the process of producing them with a professional envelope printing company is mind boggling indeed.
As I’ve said, if you need to have envelopes for your greeting cards or business letters, you can always buy them from gift shops around the corner. And only those who have the hobby of printing custom envelopes can actually find it practical to do so. In fact, having to print envelopes takes time, effort and money that it would be more realistic to just get a generic one from the store and customize it with the recipients’ details.
Nevertheless, hand folded and custom envelopes are rarities that they often produce the feeling of warmth and closeness for the recipients. Having a hand folded envelope just means one thing – the sender took the time to produce such exquisite envelopes. Not to mention that it’s practically a functional and novel idea.
The folds also make the effort on envelope printing provide satisfaction because the business owner will be able to reach a number of goals when marketing through the custom envelopes.
So without further ado, here are the different folds when printing envelopes:
The common letter envelopes are considered the workhorse of many direct mail strategies because they are often used to carry almost all personal and business correspondences via the postal office. Common envelopes come in #9 and #10 stocks with dimensions of 3 7/8 by 8 7/8 inches and 4 1/8 by 9 ½ inches. These envelopes are commonly used for materials that need a longer envelope. On the other hand, for shorter correspondences, there are the A6 and A7 envelopes with 4 ¾ by 6 ½ inches and 5 ¼ by 7 ¼ inches. With their wider area, you can custom fit a special design that would make your marketing campaign even more interesting and attractive to the recipients.
Designing and printing this type of envelope is also easy as most printing companies have them in their list of services. You can even specify full color designs on special paper.
The baronial envelope is a special kind that has a unique design which makes people want to open them right away. Hence, they are often used for invitations, greeting cards and other correspondences that require formality. The disadvantage however of using this type of envelope is that they are not often accepted by the regular postal service.
For booklets and catalogs, we have the envelopes with sizes 6x9, 9x12, and 10x13 inches. Both envelopes have seams. The difference however, is that the catalog envelopes have seams located at the center to make them stronger. A booklet envelope on the other hand, has side seams just like that of the common letter envelopes.
These are the major types of envelopes and their corresponding folds. You can use them for your direct mail marketing to achieve the results you need for your business.
Visit these pages for more information on custom envelopes and envelope printing
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