Sales / Service
How to Write Winning Sales Copy
By Laurie Dart · 18 years ago
You’ve created the product. You’ve sharpened your skills. Now it’s time to get your message out. How will you do that? The most effective way is through your Web site. How do you generate sales ...
Strengthening Your Persuasion Strategy Through Repetition
By Michael Lee · 18 years ago
Once is enough for the wise man, they say. But in the world of sales and trade, there is no such thing as an arrangement being confirmed just once. In order for you to finally ...
Building Sales Through Credibility
By Cheryl Miller · 18 years ago
Building Sales Through Credibility
Running an online business online poses its own challenges. One of the biggest ones is building trust and credibility. The Internet is a very impersonal place at times and when you ...
Communicating with Customers
By Stan Dubin · 18 years ago
Do you know what is staggering? The number of other companies (besides yours) that are making offers to your customers. Some of these companies are in direct competition with you; some are simply competing for ...
8 Vital Keys To Writing A Sales Letter That Will EXPLODE Your Sales!
By Christian Val Hala · 18 years ago
Effective sales letter writing skills are imperative for the web business owner or entrepreneur. Fortunes are made and lost online on the strength of sales letter writing. No matter how great your product, if you ...
5 Steps in the Sales Process
By Jude Wright · 18 years ago
There’s a very good reason you’re in business for yourself. Many small business owners started on their “e-venture” because of an interest in ending the day-in and day-out drudgery of the working world. Others may ...
Make More Profits With a USP
By Larry Potter · 18 years ago
What is A USP?
A USP is a unique selling proposition.
You MUST emphasize what makes you better than the competition. Let your customers know exactly how and why they will benefit from doing business ...
The Three Reasons Your Sales Stink
By Grant D. Robinson · 18 years ago
Is your organization currently meeting its sales goals?
Besides your market's leaders, who continually meet and surpass their sales goals, a good majority of those in your industry are failing to meet their productivity, sales ...
Top Seven Selling Mistakes To Avoid In 2007?
By Sanford Barris · 18 years ago
Here are seven “selling mistakes” that many people make. They are not in any particular order. You will know which ones you are costing you money and need improvement in 2007
“While one person hesitates ...
Dead Ducks Don't Quack...
By Russell Brunson · 18 years ago
I struggled around for almost 18 months before I realized that to have real success
online, I needed to have my own product.
After I realized that, I created my first one... then another... and ...
Seven Lessons to Learn from Great Salespeople
By Kevin Eikenberry · 18 years ago
Chances are this article’s title gives you a strong opinion about whether or not to continue reading. You are either in sales and want to understand your work better and therefore very interested, or you ...
Why Do I Need To Write A Sales Letter?
By Stuart Elliott · 18 years ago
"If You Are Going to be in Business, You Must Know How to Sell"
In his book Automatic Wealth Michael Masterson states that in order to achieve Financial Independence you need to master a financially ...
How to Lose a Customer
By Patricia Brucoli · 19 years ago
You are doing everything you can to get traffic. Now you have the traffic but it is not converting to a sale? There are a lot of common 'techniques' people use that turn people off ...
Retail Store Signage: The Silent Salesman
By Eric Weinstein · 19 years ago
Retail store signage has been called the “Silent Salesman” and for good reason. Signs directly communicate with customers in efficient and direct ways to help sell your products, guide shoppers through your store, and promote ...
10 Ways to Improve Customer Loyalty
By Sheryl Strasser · 19 years ago
Having loyal customers is the key to running a business. Repeat customers can make all the difference in the world as far as profit margin goes, not to mention the extra business gained from word-of-mouth. ...
Supercharge Your Sales With The Five Greatest Ideas in Marketing
By Michael Kay · 19 years ago
Web home-based business is about marketing. Pure and simple! Yet few home entrepreneurs are versed in marketing. We all get caught up in the latest techniques and give little thought to the simple but immensely ...
How To Reach Your Clients Without Publishing An Ezine
By Sandra P. Martini · 19 years ago
Are you thinking that you need to send some type of ezine or newsletter to your customers and clients, but are afraid that you don't have the time or the content to publish one on ...
Using Risk Reversal Closes More Sales
By Archie Lawhorne · 19 years ago
When you minimize risk in purchasing decisions a lot more people are willing to say "yes". Once they sample your product or service, if it performs as you say, most customers will keep that product ...
How to sell more to your customers (upsell at point of purchase)
By Ian Simpson · 19 years ago
Regardless of all the different traffic techniques in the world, even with proven sales copy and conversion methods in place, even with years of studying and applying various direct and indirect marketing approaches, the one ...
The Perfect Sales Letter Layout?
By Stuart Elliott · 19 years ago
A question that I often get asked is "Stuart, What is the perfect sales letter layout?"
And its a question that I'm not really able to answer, you see there isn't really a perfect layout. ...