Why Your Business Need To Blog

Computers & TechnologyBlogging / Forums

  • Author Kenneth Holland
  • Published April 27, 2011
  • Word count 722

It is an easy enough issue. All of us ask ourselves the ‘why’ in many issues in everyday life, don’t we? Then again this is not a ‘gravity weight-save the world’ topic. It is purely determining if managing a blog is actually important for your web based objectives.

And So I will get to the point: If you're going to start any kind of company/marketing/writing via the web, it is not only a wise decision that you start a blog but in my estimation it is advisable.

‘Exactly why do i need to blog? I sell products on-line.’

A coaching customer of mine stated the other day, "I don’t need a blog…I have an e-commerce store. I market products. Absolutely no one wishes to listen to me talk."

Honestly, they actually do. And actually, they don’t wish to listen to you talk about your merchandise, they have to hear you talk about your products or services. They have to hear you speak with them about your products!

I know it’s ‘about the customer’ but this goes a little bit further. A weblog linked to your own internet commerce web site provides your internet business an added ‘conversational’ tone where by discussion along with interaction can take place between you and the buyer. Do Not ignore the effectiveness of this! There’s absolutely no bigger illustration of this in action than Amazon.com. Amazon utilize numerous blogs throughout their web site. If you ‘sell stuff’, you'll want to also.

Why blog? I own a Facebook (or other social networking related) Page

There is simply no denying the effectiveness in Facebook as well as how massive it has become. It truly is nothing short of phenomenal. Add in the truth that they are still expanding at a fantastic rate and it is a no-brainer we should all have a existence there if we’re serious concerning our internet pursuits.

The matter lies basically in that you do not OWN Your Content. Think about it. In the event that Facebook determines they don’t like your page or maybe are just basically in a lousy mood they're able to close you down. That’s referred to as renting, not owning. Owners are generally productive online, not renters.

It’s okay (and even advised) that you have a Facebook page but you must always house your content initially on your own website. Coupled with with all the tools in place nowadays, you can connect your blog together with your FB page and utilize the effectiveness in the two.

[A brief suggestion relating to your blog and Facebook: Whenever you first distribute your posts, ensure the content and articles from your own blog gets indexed in search engines like google initially before allowing the identical articles show up on Facebook.]

Why Should I Start A Blog If I Have A Totally Free One Already On Google’s Blogger?

‘Why blog if i have a free one now?’ I actually get questioned about this a great deal. You can basically consider the previous explanation above. Once more, these types of services own your content. They opt to shut your account down? Bye bye blog articles. You can also be extremely restricted to what you can do design-wise.

And if you're griping due to the fact you don’t desire to invest any money in starting up your very own weblog, then I think we could determine that you’re not too seriously interested in your web presence. That’s fine. Just do not expect to build a profitable business from the ‘free renter model’.

Blogging Aids Your Search Results Positions

Blogs usually are liked by the search engines. Great blog programs (WordPress.org being the best without doubt) are organised so they are indexed a lot quicker (generally) than a static site and possess ‘ping’ components so that they notify the search engines when a brand-new post is published.

And when you have a ‘regular’ website such as a product-centered ecommerce site then you’ll want to hyperlink your blog to that particular site. The up to date content from a blog will help the rankings on your ecommerce site.

I do believe now you can begin to see the advantages when you ask ‘Why Blog’? Now you realize the ‘why’.

Kenneth Holland is an accomplished blogger, rocker and lover of food. And to answer the question, Why Do I Need To Blog? For individuals who would like to get started Blogging on the web and have a Social Media presence visit his website by clicking on this link: Setting Up Your Own Blog.

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Article comments

Peter Gubbe
Peter Gubbe · 9 years ago
Only two people read this so far according to the counter. I guess that does not define your point too well. I do agree 100%. However I will see what replies if any this results.

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