We live in an impatient age. E-mails, tweets, text messages and voicemails… we want access to all of these things instantly, now, right away, and we don’t like having to wait for things when so much of the world is available at the touch of a button. And this is not just true of our technology; it is true of things that seem as simple as skin cream, as well. We don’t merely want a beauty product that will improve our appearance; we want one that will yield results as quickly as possible.

With this in mind, it seems pretty bold to call a new beauty product Instant Effect. This sets the stage for a massive letdown—because after all, can any beauty product truly be instant in its effectiveness? The rather remarkable truth, though, is that, with Instant Effect, what it says is what you get. This skin serum does indeed produce visible results in an instant; apply it to your face and you will see results in just 90 seconds! In other words, you can literally see the results of Instant Effect before your eyes.

Of course, being quick is not the only important thing, so it must be noted that Instant Effect is not just speedy but that it also produces significant, long-lasting results. An anti-aging formula, Instant Effect visibly decreases the appearance of wrinkles and fine lines, particularly around the eyes but also in other areas of the face.

It is also easy to use. Application is simple, and Instant Effect can be worn either with or without other makeup. It takes mere seconds to put it on in the morning, and its effects last for eight hours. At the end of the day, cleaning it off is simple—just wash up with water.

Any product claiming to work "in seconds" is bound to be met with some skepticism, of course, but in this case, it is unwarranted. Instant Effect is not a miracle product, but it is an advanced scientific formula that works with greater efficiency and potency than anything else on the market right now. Its instant-gratification effects—results that are immediately visible, right before your eyes—is a big selling point, of course, but ultimately what makes this a worthwhile product is the simple fact that is does indeed reduce signs of age on your skin, freeing you to be the best, healthiest- and youngest-looking person you can be.