If you’re planning an event, you’ve probably already got plenty of things on your mind. Choosing a venue, scheduling, catering, and access control are all areas that must be considered by any event planner or party host. Distributing wristbands is a great way to keep track of your guests and make sure your event flows smoothly. While wristbands can certainly provide simple crowd management, you can also take the wristbands you provide a bit further by customizing them and making them reflect your particular event or a special cause or occasion.

Any wristband you buy will serve a practical purpose, such as distinguishing between your guests that are old enough to drink and those that are not. Spend a few more cents and you can not only flag those in your crowd who are old enough to drink, but you can provide them with special offers via a custom wristband. Drive up your sales by using your wrist band to not only segment your audience, but market to them as well!

You can also use the space on your wristband to display the logos and promotions of your event sponsors. For a sponsor it can be very valuable space, as intimate and eye-catching as it is. If your event is a longer one, say a conference instead of a concert, the benefit to turning your wrist band into promotional space only increases. A custom wristband in that case becomes a travelling billboard that will stick, along with its message, to your attendees all day.

Customizing your event wristband is fairly simple but not short on options. You can choose from a variety of standard fonts or commission a designer to make a graphic that will truly stand out. Your wrist band can be in color or you can choose a clean black and white design. For admirers of the Live Strong campaign, you can apply its aesthetic to your own event and customize a silicone wristband as easily as a paper one. Perhaps the newest custom feature for wrist bands (http://www.wristbands.com) is QR (aka quick response) codes. These tiny bar codes are increasingly rising in popularity and allow you to connect with the smartphone audience and boost your brand. Whatever customization option you may choose, you can be assured of a variety of reasonable turnaround times, none of which should be longer than a few weeks.

You may be concerned that a wristband is simply an item that will be torn off and thrown away as soon as possible. Maybe for plain wristbands this is true. But with smart customization, a wrist band can become an opportunity to reinforce your brand, offer coupons, promote sponsors, remind guests of future events, advertise memberships, and much more. With just an incremental increase in cost you can reap big rewards in sales, branding, and more. Start brainstorming now and imagine how you can use custom wristbands (http://www.wristbands.com/custom-wristbands.html) to get the most out of your next event!