Creating a website is your first step forward towards the lucrative world of eCommerce. However, clichés like "build it …they will come" do not hold good in the ecommerce arena. You need to build the site in such a manner that it attracts visitors. Here are some tips that can help you while building a website for your ecommerce venture.

1. Format your text using CSS.

Cascading Style Sheets are the way to use single style sheet and motivate how text performs on your entire site. Make a different style sheet and your whole site is updated. It makes your life simpler. Keeping things simple and consistent are the best way to go.

2. Make the font size big enough to read.

Customers is your target Even they are elders or a group of teenagers looking for shoes or anything, it’s never a good idea to use tiny type. It doesn’t have to be enormous, usually note a point, larger type is better than smaller ones. 12-pt Verdana is better than 8-pt Verdana.

3. Make the text contrast with its background.

Contrast is better. Black-on-white or White- on - black is examples of the high contrast you can set. You can use many colors if you like, but if you squint at the page and your text basically vanishes, there’s not enough contrast.

4. Give the lines room to breathe.

Avoid stack lines on top of each other. Use the line-spacing directive in CSS and give it space; I’ll often set line-spacing to 140% of the height of a typical line.

5. Break text up into chunks.

Making your website’s content more flexible an digestive it would be easy for customers. No matter how good a writer you are but people don’t want to waste more time in endless pages of text they will get irritated. So break it up by using headlines that reflect the subject of the paragraph to follow so people can scan down to the parts that really interest them, or use bulleted lists to change the pace of the writing and slow down the scanning it doesn’t take a lot of time. The payoff will be text that’s more readable, clients that fascinate around long enough to get your message, and improved credibility with your visitors.