An ebook is one of the most powerful ways to promote your business,

while educating people with the knowledge you already posses as a

business owner of a specific product or service. An ebook is the

easiest way to reach any large niche audience of any type. Ebooks will

not only promote your business, but will establish you as an expert in

your field.

The largest reason people read books is to answer some type of

question, or questions about a specific topic, or niche. You as the

author are now in a position to establish yourself as an expert about

your topic or niche. Your readers diligently read to answer their

questions, success means delivering solid content about your topic or

niche to your readers. Don’t guess about how much information

to write into your book just over deliver the content to your readers.

You will develop a reputation for writing books with solid content that

is a value at any price. But, where to start as a writer? As a novice

writer with an overflowing base of knowledge, short books are a great

way to get your feet wet!

Write a short book first.

If you have a topic or information you want to sell, than just write a

small ebook to start out with. Write 10 to 20 pages of your book and

than ad some graphics. If your book is packed with good content, people

will not mind paying 20 bucks for a 20 page book; quality. Once you

have your feet wet with a short book, than plan your next book. You can

than plan and organize your next book, after all, you have gained a

wealth of experience from writing your small book.

Create Volumes Of Information

One effective tactic is to write a series of books, and label them as

volumes, and promote as Volume One, Volume Two, etc. . Create a buzz

about your next volume in the current volume you are writing. Offer

incentives to the readers for example; a discount, or special bonuses

for purchasing the next volume of your book.

Organizing Your Ebook

Organizing your ebook is not as difficult as you may think. If you can

write a grocery list, than organizing an ebook will be simple.

1. Start out with writing on paper or computer 1- 10 pages. Write the

topics you want to cover next to each digit on your paper. You now have

outlined your chapters

2. Write capital A, B, C, under each topic (Chapter). These will be

your chapter sub headings.

3. Below the capital letters (subheading) write lower case letters a b

c. By writing a, b, c, you now can write one or two keywords or phrases

to be anchors to remember what information you will put in you

subheadings.

You are now ready to write your book. When you use this format on paper

or computer, and you read the text laid out in an organized manor, your

mind will automatically want to fill in the gaps. The human brain just

will not tolerate gaps in anything. Your thoughts will compel you to

finish the job. By using this technique you will accomplish an amazing

amount of work. After all your hard work how will you tell the world

about your ebook?

ADVERTISING METHODS

1. Articles

You can write articles to brand your work in the minds of readers.

Write your articles relevant to the topic of your book, but

don’t give away the farm. The articles are also making

quality content for your website. Remember search engines love quality

content.

2. Blogs/RSS

Blogging is another way to create content for your website, and by

using RSS, you can easily distribute your content. Most don't

understand what RSS really is, or how it can most effectively be used

to drive traffic to their sites. Basically, RSS is a form of code

that's very search engine friendly. With RSS feeds, which you can add

to your website or blog, you can create content that updates itself.

Because of this self-updating, the search engines will spider your site

more often, raising your rankings. But, the primary reason is you are

reaching a larger, and more specific audience. Blogs and RSS readers

are choosing the content they wish to read. Always remember your target

audience is attempting to answer their questions.

3. Search Engine Optimization

Optimizing your site for the search engines means creating keyword rich

content, exchanging links with other sites, submitting your site to

directories, which create back links pointing to your site.

5. Distribute a Free Chapter to Your Readers

One of the best ways to advertise is give away a free chapter of your

ebook away. Place links in the book where your readers can purchase

your ebook. Giving away chapter one is the best because you are telling

the reader what they are going to learn; but not in any detail. The

readers grow hungry for more information and want to buy.

6. Brand your name, and ebook title on Twitter, by tweeting peaces of

information from your ebook in your Twitter account to a

blog.  Always include a link to the blog, and provide sweet

nuggets of information in the blog.

 

Make It Viral

If you make your ebook brandable, which means others can place their

links, and affiiate id inside your ebook, your ebook becomes viral. You

give others an incentive to share your ebook and spread it across the

internet. Once you implement these content strategies on your site, add

streams of revenue to your site like Adsense and Virtual Portals. These

sites will allow you to monetize your site.

Conclusion

Don’t be afraid of writing ebooks it is a great way to build

your expertise and credibility with the internet community. You also

will bring a lot of customers to your website. Implement these

strategies and you will be successful. Remember, your reputation

depends on the quality of the product you produce.