ROI re-defined with digital signatures

BusinessEcommerce

  • Author Kapil Mudholkar
  • Published April 2, 2010
  • Word count 535

In today’s economic climate, it is imperative for any business decision maker to minutely observe his/her company’s Return on Investment (ROI). A typical ROI analysis calls for the evaluation of an investment in terms of returns in a specific period. So, if an investment does not meet with a positive ROI, or if there are possibilities for additional opportunities with ROI, this evaluation allows faster alterations in that regard. This has forced many businesses to invest smartly on new tools to gain profits and increased ROI. ‘Digital signature’ is one such tool that has not only helped businesses streamline their processes, but also helped them utilize this cost-saving tool to gain extra margin from lesser investments.

From government agencies to private organizations, it is very necessary to have convenient and faster customer interaction. This allows organizations to build healthy customer rapport for attaining new profits. Imagine an insurance company that has to send around one thousand sealed policies to its clients in a specific period of one month. Traditionally, the entire process will be cumbersome, as it will involve manual intervention at every level. First, the company will have to get print outs of those policies, which will be sealed by the authorized signatory at the later stage. Once those policies are signed, they will be dispatched to the logistics department for further handling. Later, the department will assign a specific courier company to dispatch those policies to their desired destinations. So from signing and printing and from handling and mailing, the company spends heavily on these routine tasks, which cannot be avoided. Above all, lots of manpower and time gets wasted in the entire process. Realistically, the whole process is very time consuming, costly, and even errorful.

Now, imagine a scenario where the company can send all these policies online in a negligible time at low cost. This will not only help company to save on time, and money, but also on valuable manpower. And this is possible only with legal and authenticated digital signatures. Electronic documents signed using digital signatures offer legality and authenticity, which is equivalent to those of signed paper documents. Digital signature solutions providers like E-Lock assist businesses send digitally signed statements/reports to the customers in bulk via emails in an encrypted format. Therefore, while automating the entire process, businesses are able to maintain the confidentiality and integrity of reports and data. Furthermore, this quickness and efficiency allows businesses maintain ideal customer rapport with increased customer satisfaction.

Today laws making digital signatures legal have helped businesses shift to paperless processes and reduce paper, print and postal costs. This digital signature technology has proved to be a boon for businesses, as it effectively reduces cost specifically in this slowdown period. Besides, digital signatures help businesses climb up the ladder of ‘Green’ goals with paperless tools.

Therefore, a one time annual investment on digital signature solutions allows organizations reap maximum benefits from their investments in a simpler, yet faster way. While removing paper wastes, organizations can actively contribute to the cause of ‘Green Revolution’ in a ‘cheapest’ way possible. An increased ROI and more satisfactory customers make a ‘double impact’ for customers in this era of stiff competition.

For more information on digital signatures, please visit http://www.elock.com

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