Marketing & Advertising
How To Make Use Of Cheap Internet Banner Advertising
By David Riewe · 20 years ago
For years now, internet banner advertising has captured the
World Wide Web for it has become a large help in saving an
amount of money while reaching beyond territories. Banner
advertising played a major part ...
What Is Wrong With Email Marketing?
By Peter Dobler · 20 years ago
If you are active on the web promoting your products,
affiliate programs or services, you probably sense where
I’m going with the title of my article. We all put a lot of
effort into our ...
Commercial or Informational? - Your Choice
By Mikki Barry · 20 years ago
An issue has been brewing almost since the inception of Google AdWords, regarding who "owns" what rights to which words. Trademark holders and business owners alike have been calling "foul" when a competitor uses their ...
The Benefits Of Branding
By Marcia Yudkin · 20 years ago
Branding is the process of creating distinctive and durable
perceptions in the minds of consumers. A brand is a persistent,
unique business identity intertwined with associations of
personality, quality, origin, liking and more. Here’s why ...
The Importance of Networking
By Henk Devos · 20 years ago
Those of you who know me will also know that I’m addicted to conferences. For me, the eye-opener was the second edition of the European Shareware Conference. I went there just to see what it ...
Online Marketing 201 :: Marketing to Early Adopters
By Rob Sullivan · 20 years ago
I recently attended a search engine marketing seminar and there was lots of discussion about how to mass market your site online.
Because that is essentially what search engine marketing is: Marketing to the masses. ...
5 Advertising Mistakes Most Small Businesses Make
By J D Moore · 20 years ago
Effective advertising is an investment in your business. Ineffective advertising is a liability and a waste of money. Here are the top 5 things to avoid making sure you advertise effectively.
1. Don’t advertise at ...
Marketing Strategy: 7 Steps To Market Segmentation
By Otilia Otlacan · 20 years ago
Market segmentation is widely defined as being a complex
process consisting in two main phases:
- identification of broad, large markets
- segmentation of these markets in order to select the most
appropriate target markets ...
What Is The Truth On MLM? Do You Know...
By Christine Oakley · 20 years ago
Just Mention the words "MLM", multi level marketing,
network marketing and watch the sparks fly. Reactions range
from distrust to anger. You hear words like 'scam" and
"fraud" a lot. On the other end of ...
Online Product Launches: Target Your Four Audience Types
By Stephanie Diamond · 20 years ago
Introduction
Online product launches have lots of moving parts. Many
different departments have a hand in getting to the finish
line with a winning product. If you are managing this type
of launch, there are ...
Top Internet Marketing Techniques
By Hans Hasselfors · 20 years ago
The Internet offers many means of affordable marketing, often with full-color imagery to go along with text. And multimedia components add some spice to the mix and increase online visitors and purchases. Here are some ...
The Greatest Internet Marketing Strategy Using Google Adsense
By Dean Shainin · 20 years ago
Are you writing articles with the idea of marketing your internet business?
Discover how using the right keywords in articles and having Google Adsense ads on your content site is now one of the most ...
Paid directory submission - what you should know
By Lakhya Phukan · 20 years ago
Every online business needs traffic, which comes with increased
visibility on the web. One great way to get noticed is to
get listed in the major directories. Links from good directories
increases your site's visibility ...
3 Elements to a Deal-Sealing Classified ad
By Donald Lee · 20 years ago
Have you ever wondered why your perfectly fine classified ad fails to attract the attention you desire? There should be dozens—no, hundreds—of perspective buyers swamping your e-mail inbox with offers. After all, you are offering ...
10 Eye Popping, Jaw Dropping Ad Copy Secrets
By Carlo Cabrera · 20 years ago
1. Use a hand written letter on your ad copy instead of
text. Write the ad on a piece of paper, scan it and publish
the ad on your web page. Adding a personal touch ...
How To Attract More Leads
By Don Pooley · 20 years ago
One northern Manitoba February, Bert, a new AA convert,
was driving me from Flin Flon to The Pas to work with
another agent. Bert's enthusiasm for AA bubbled throughout
the trip, and I learned many ...
4 Ways of Increasing Your Profits Using Images
By Barrett Phillips · 20 years ago
Images not only can create an aesthetically pleasing
atmosphere for users, but they can also (and more
importantly) help you gain credibility, and ultimately
sales if done correctly. Here are some great ways to
increase ...