Ppc or pay per click advertising has become a very prominent way of promoting online business today, and it is still enjoying more prominence as more and more marketers have come to discover its effectiveness in promoting their businesses. This article takes a look at how ppc can be used effectively to generate huge profits for affiliate marketing business owners.

Forbes magazines gave a report that pay per click amount to over 8 billion US dollars in 2009, and it is still increasing with the sharp drop in television advertisement, many marketers have turn to this method to promote their businesses and they are getting very good results.

Here is pay per click engine method for effective online business promotion which you must utilize to get more profits on auto pilot.

The engine rate each website owner based on the amount they are willing to pay on each click that comes from that search engine. Here the major focus is the keywords as advertisers bid against themselves, to get ranked high for that specific keyword.

The higher the amount you are willing to pay per click, the higher your site will be ranked above other website owners competing for the same keyword.

In affiliate marketing business, most affiliate programs only reward you when there is a click though from your site to the merchant site, or a sale, or a lead, depending on which program you registered with, thus, website content and traffic play a major role in your business to bring more visitors, and to make them to take the desired action you want.

With ppc affiliate programs, you make money easily, because you are paid instantly when someone clicks on the ads on your site, even if the click does not generate any sale, you will still be paid. This way, you are able to take the benefits of those visitors who just stumbled on your site and are not interested in your offers, but they still went ahead and click your ads. This advantage you cannot get in other affiliate programs.

Pay per click revenue sharing ranges from 30% to 80%, and all you need to do is just to have the ads of the advertiser on your site in a position that visitors will find interesting to click at, and then you collect your money. The more visitors you can attract the more clicks you will record and the more money you will get.

An additional benefit from this program is that you can use the revenue you generated to promote any other business on the same search engine, especially if you have a good site that can convert well, though you will end up not paying for adverts again, because your earnings from your first site can adequately finance the second.

You do not need to be a high tech computer guru before you can use ppc tools. They are ready made, and with just a simple line of code you can integrate them into your sites or blogs easily, and start seeing clicks immediately. The program is free to join and no additional work to be done than to just get visitors to your site and your affiliate marketing business will get you money on auto pilot through ppc.