Content creation is the starting point of any online marketing strategy that writes articles, blog posts or other forms of useful information to gain business exposure. In fact the most difficult part of this strategy is creating content frequently enough for it to be effective. What we are going to do here is simplify the process so that you can produce enough useful information to take care of your content needs.

Here is an easy 5 step plan for anybody who writes articles or creates other types of content to help simplify and speed up the creation process.

Pick Your Topic

Choose a topic of interest you want to write about by selecting something either you may already know about or perhaps something you are currently researching. Selecting a topic does not have to be done at your desk but rather can be accomplished as thoughts come to mind elsewhere. Simply make note of anything that may be of interest to you or the people within your niche.

Pick the Points You Want to Make

Upon selecting a topic, determine what it is you want to elaborate on that may be of interest and/or useful to your readers. Perhaps there are some questions you can answer about it insofar as: how to, the importance of, the most common problems concerning and so on. Use these questions to 'lead' you towards what points you intend to make and take note of these points.

Develop a Catchy Title

Create a title that appropriately 'labels' what the content of your article will be all about. Firstly you want the title to be descriptive and if you can even 'jazz' it up with a little 'intrigue' or 'attitude' all the better. Now you can use your title to help keep you 'on point' when composing the body of the article.

Compose Your Opening Paragraph

Explain what it is you are writing about and why. Also 'plant' or 'sprinkle your selected keywords sparingly throughout the paragraph. Be sure to use your primary keyword in the first sentence since this will establish relevancy for the search engines. Duplicate this keyword placement in the last paragraph as well.

Oh by the way, your last paragraph simply sums up what the people just read. It tells them why they should follow your advice or why the information it contains is important for them to know.

Compose the Article Body

This is the easy part since you already know what points you want to make! As mentioned above you can also use the title you have selected as a short 'summation' of the 'direction' you want the article content to take. This is a handy way for anybody who writes articles a lot to 'stay on point' and not drift when they are creating content.

Content creation is the heart of an online marketing strategy that circulates useful information around on the internet to increase business exposure. As effective as this strategy can be many are dissuaded from using it more often because creating content can be time consuming. The easy 5 step plan offered above serves to both simplify and speed up the creation process. So now you can enjoy the benefits while minimizing your frustrations and the time you invest.