http://www.rawironperformancemarketing.com.au

Do You Understand How Important Backlinks Are?

As things change on the Internet on a daily basis there are some things that will not change. For example the importance of backlinks to the World Wide Web will never change.

This means that you need to take advantage of backlinks and what they can do for your presence on the Internet today. It also means you need to take a long term look at what a backlink can do for your business in the future.

There are many technical phrases that intimidate business owners when they bring their company online. Words like search engine optimization almost sounds foreign.

Something that you can easily understand is the importance of having your website address on as many other people's websites as possible. Every time you do this it is known as having a backlink.

A one way backlink is like having a road leading up to your store. It is a way for people to find you. The more backlinks you have the more potential traffic your website can get.

Obviously the more traffic you are getting to your website the more potential customers they can bring to your business. Therefore the majority of your Internet marketing should be spent creating one way backlinks that stay online for many years.

A paid ad is not going to create a long term backlink. However these are a good way to generate immediate traffic and anytime you have your website address in the public eye it can be good for your business.

This is why you see so many businesses do pay per click advertising such as Google Adwords. It is a way to get their ad across the top and down the right hand side of the largest search engine in the world.

However the companies that are showing up down the left hand side of a Google page are getting free traffic. They have earned this position because of the large number of backlinks they have to their site.

It is interesting that in local business marketing the number of backlinks to rank highly for a keyword phrase is considerably lower than an Internet business might face.

For example 100 back links might be enough to rank your site on page 1 for targeted keyword phrase on Google if you have a local business. You might need 10,000 back links to rank for a heavily competitive phrase in an Internet business.

You do not have to become a professional at this. Outsourcing your Internet marketing is a smart thing to do.

Let professionals develop backlinks that will benefit your company for many years to come. This is an investment that is worth making and something you will need to do unless you are going to handle all of your own company Internet marketing.

http://www.rawironperformancemarketing.com.au

Raw Iron Performance Marketing can help you dominate your local business advertising and marketing branding Raw Iron Performance Marketing can "Take your business to the next level"