When you spend any amount of time on the Internet, eventually someone will tell you that you must build a mailing list. In fact one of the most common tips Internet marketers give each other is the importance of building an email marketing list of your own.

If you've ever wondered how many people actually make money with their email marketing list,then let's talk about some important points when it comes to building a list and making money with it. Perhaps you've been trying to build a list yourself and not getting anywhere with it? If so then do take notice of the points below.

1.Getting subscribers onto your mailing list is not as simples as it sounds. In fact most people never build a meaningful mailing list, because they never get enough traffic to their landing page or website, where their opt- in form is located.

If you really want to make money with your mailing list, you have to spend most of your time driving traffic to a page where people can subscribe to the list. The truth is, if you are not getting enough traffic, you are never going to get enough subscribers.

2. A shortcut you can use, is to buy co- registration leads from a lead list company. Although this is a hands-off way of list building, it and can pay off if the leads are handled correctly.Many of the largest Internet marketing gurus have l purchased co-registration leads at one time or another.

It's very important that you spend the initial phases when dealing with these leads, by getting to know them as people. You can do this by offering them some useful information and by not trying to do any selling at this point.

Your goal is just to get to know these subscribers as people, not just as a name or email address This will help you to brand yourself as someone who can be trusted and as a credible source of expert information.

One of the best things about purchasing co-registration leads is that your list continues to grow as long as you are buying leads. This way, you don't have to worry at all about growing your list, just about beginning to develop a quality list of people who know who you are and trust you.

3.You mustn't let your list become stagnant. There really is no excuse for this to happen these days, because an autoresponder allows you to program your messages for many years in advance. The very least you should be doing is following up regularly this way.

There is certainly money to be made if you have a quality mailing list. How you go about building this and then how you work with your list, is the key to whether you will make money with it.