Just like men, women also need to have exceptional qualities in order to be good at business. Amongst the qualities women need to have, being able to influence people is one of them. Here’s 5 tips on how women can influence those people in their lives:

1. Do things for other people: One of the easiest ways through which you can influence others is to do something for them. If you are looking to do business with someone for example, take them out for a meal or for a cup of coffee. However do not talk about business unless your client does so. Instead, indulge in small talk, ask some questions and listen to what the other person has to say. Get to know them as a person first. This will help in building trust and the relationship between you and your colleague will certainly increase.

2. Treat them like your friends (but not too casual!): Think of your customers as being your friends. Try to help improve their lives without bringing up the topic of the product which you are selling. Behave in a way they would want to reciprocate, not because they feel they are obliged. No one likes to do things by being forced or obligated. The best way is to always treat your customer respectfully and like a friend.

3. Be Sensitive: Be someone to whom people feel they can relate to and open up to. Be aware of other people’s needs and be concerned about them. The more empathetic you are, the more you will be able to influence people in the right way. It will give the impression you are approachable and trustworthy.

4. Be polite and say thank you: Take advantage of any opportunity which you may get to do nice things for someone. Be kind and do things for others so that they will learn to appreciate you more. Say thank you to people when appropriate, remember special occasions and speak to them about things that interest them. By building a rapport, it is more likely you will be in a position to influence them after some time.

5. Give rather than get: Giving other’s something is valued much more than getting something from them. People are much more honored and valued by their peers if they give something to the society and individuals, rather than only taking things from them. When you meet someone, try doing something nice for them, rather than anticipating them to do something. Make the first gesture; it will be to your benefit.

Influencing others is not something which everyone is comfortable or capable of doing but with practice, and when the right strategy and right behavior is adopted, it is certainly quite possible. Women are certainly capable of influencing others and doing great business. It is all a matter of making use of the right strategy and saying the right thing at the right time. Influencing is certainly the key for succeeding. Done with the right intent and working with the right people, influencing can be a very enjoyable conversation.